Ceramics Market-Players Spend on Brand Awareness to Up Sales




Description
Ceramics market was estimated at $296 billion and is expected to cross over $502 billion by 2020. Investment in high quality, logistics systems and production processes that guarantee fast development and delivery of innovative products will increase the market share.


Ceramics market is anticipated to grow over the forecast period owing to rapid augmentation in every segment.  This industry covers a wide range of sectors within the building industry. High cost of raw materials and increased need for availability of raw materials are impacting the ceramics market. 

Furthermore, rising fuel prices are impacting the cost structures of energy intensive ceramics producers. The manufacturing process of ceramics requires efficient energy. Market is changing owing to high energy a cost which is hampering the competiveness of ceramics producers without access to cheap fuels. This has increased the prices of energy over the past few years.

Refractory clay bricks, ceramic insulation, floor tiles, sanitary pottery, cement and floor tiles. Roofing tiles, refractory tiles ornamental tiles, technical tiles and tiles made into stands are the different types of tile sin the ceramics market. Firms are now extending their activities to international arena owing to augmentation in globalization opportunities.

Key market players are emerging in several ceramics subsectors, mainly in floor and wall tile manufacturing. Increased environmental control and regulation is the major competiveness factor I the market. The globalization will effect in providing economic benefit for market players who will be able to expand their business globally.  This will also encourage specialization of ceramic sectors in many markets.  Vendors produce value added ceramics products, several of them are manufactured by innovative and flexible SMEs.
Rising environmental regulation is the major issue in the market. Local competitive advantage based on cost is diminishing owing to several comparative low-cost ceramics products being imported into developing economies. This is majorly impacting the ceramic tableware subsector.

Solar energy is expected to create enormous shifts in ceramics market as it is anticipated to become more affordable, available and competitive by 2016. The techniques and technologies used in production of ceramic to minimize usage of energy by kilns are majorly advanced.

List of Companies
Market Leaders
ABK Group
Anchor Glass
Asahi Glass
Battelle
3M / Ceradyne
China Glass
Concorde Group
Corning
Guangfeng Solar Glass (Hong Kong) Co., Ltd.
FLABEG Holding GmbH Guardian Industries
Kronos Worldwide
Libbey
Lixil / American Standard
Mohawk Industries
Nippon Sheet Glass Co Ltd
Owens-Illinois
PPG
Roca
SCHOTT
Samsung Electronics Co., Ltd
Saint-Gobain
Cemex


Market Participants
CARBO Ceramics
Casalgrande Padana
Ceramiche Caesar
Ceramiche Sant’agostino
Ceradyne
Coem
Atlas Concorde and Caesar
Coop. Ceramica imola group
Dong Xu Ltd
Dora Tiles
Emilceramica Group 2
Emser
Faetano-Del Conca Group 4
Fatih Ozceleb Group
Ferro
Fiandre Group - Iris
Fincibec Group
Finfloor Group
FLABEG Technical Glass / Naugatuck Glass
Fuyao Glass Industry Group Parent Company
Fu Yao Solar Glass
Gardenia-Orchidea Group
Gold Art Ceramica Group
Glass for Europe
Grespania
Guangdong Golden Glass Technologies Ltd
Guangfeng Solarglass (Hong Kong)
Huntsman
IKEA
HUPC Chemical
Imerys
Imola
Industrial Nanotech Inc
Industrie Ceramiche Piemme
Minsen Sanitaryware
NSG Group
Pamesa
Pacific Northwest National Laboratory
Panariagroup
Photonics / Hoya Candeo Optronics
Ricchetti Group
Ricchetti Group / Cerdisa
Serenissima cir ind. Ceramiche group
Shandong Glass Group Jinjing Group Co Ltd
Şişecam
Suzhou Juxing Glass Industrial
WWRD United Kingdom Ltd

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